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The Four Principles of Tribal Marketing and Why You Have Little Choice

Venture capital firms invest only in the most profitable segments of any market. If there are not plenty of customers who are thirsty for your product or service, you can forget about any kind of...

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Tribal Marketing – The Latest Twist on Relationship Marketing

You’re on the road in an unfamiliar town and it’s lunch time.  You look around and see a neighborhood pizza place sandwiched between a couple of franchise giants.  Remembering your annoyance over not...

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A Look at Seth Godin’s “Tribes, We Need You to Lead Us”

Over the past four years I’ve noticed that the word “tribe” has become increasingly popular. As I’ve met new, wonderful and unusual friends there has been a common thread regardless of differences in...

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Promote Yourself and Tell Us What You Do

We’d like to give new members in the community a chance at promoting themselves and share what they do, whether it be Business related or simply what you’re Passionate about. We’d love to hear from all...

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What is Tribal Marketing?

The concept of Tribes and Tribal Marketing is fascinating. I first learned about it from Seth Godin in one of his books. Applied to the internet marketing arena it can be VERY powerful. It makes you...

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Mastering Tribe Marketing

Introduction In part one of this series, Tribes in Today’s Marketing, we established a foundational understanding of what tribes are, how and why they form, how they’ve evolved and how this has...

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Social Media Marketing Tribes and How it Affects Everyone

The concept of online tribes that work together to syndicate each others content is growing at an enormous rate which means you might get left behind if you don’t take action soon.

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Re-Inventing your Business and Life Using a Marketing Tribe

When it comes to communication and business people have always felt the need to belong to a tribe. Tribal consciousness or mentality is what makes us human and helps us connect.

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Promoting Your Tribes Using Social Media Marketing Tactics

Social media marketing has grown into wild online monster that consumes companies, brands and people but most important of all, it consumes your time.

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